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MANUFACTURING & SERVICE OPERATIONS MANAGEMENT
Vol. 5, No. 3, Summer 2003, pp. 203-229
DOI: 10.1287/msom.5.3.203.16031
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An Overview of Pricing Models for Revenue Management

Gabriel Bitran, René Caldentey

Sloan School of Management, MIT, Cambridge, Massachusetts 02139
Stern School of Business, New York University, New York, New York 10012

gbitran(mit.edu
rcaldent(stern.nyu.edu

In this paper, we examine the research and results of dynamic pricing policies and their relation to revenue management. The survey is based on a generic revenue management problem in which a perishable and nonrenewable set of resources satisfy stochastic price sensitive demand processes over a finite period of time. In this class of problems, the owner (or the seller) of these resources uses them to produce and offer a menu of final products to the end customers. Within this context, we formulate the stochastic control problem of capacity that the seller faces: How to dynamically set the menu and the quantity of products and their corresponding prices to maximize the total revenue over the selling horizon.

Key Words: Revenue Management; Dynamic Pricing
History: Received: August 19, 2002;


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